What is Insurance SEO?

Insurance SEO (Search Engine Optimisation) is the process of getting visitors to your website through the ‘free’ or ‘organic’ listings on the major search engines like Google, Bing and Yahoo!

Three-quarters of internet users never look past page one of their search results.

Online visibility for insurance distributors in a competitive, commoditised marketplace can be difficult to achieve.  We are here to get you the search engine results you need for more website traffic, enquiries and sales.

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Choose an insurance SEO service that’s right for you

If you have something else in mind then please get in touch and we will build you a bespoke program


  • For websites of up to 20 pages
  • Campaign planning 
  • – Website audit
  • – Configure analytics
  • – Campaign goal setting
  • – Keyword research & strategy
  • Offsite optimisation
  • Onsite optimisation
  • 1 new content page per month
  • Monthly reporting


  • For websites of 21 – 50 pages
  • 3 new content pages per month


  • For websites of 50+ pages
  • 6 new content pages per month

Insurance SEO services tailored for your business

Insurance Brokers operate in a highly commoditised and fragmented market. The insurance products that you sell have legal definitions and descriptions that mean differentiation can be challenging.

Quotall is a specialist insurance marketing agency combining insurance industry knowledge with marketing expertise. We can design an SEO strategy that presents your products and services in a highly differentiated way, ensuring your message is visible in the digital market place and helping you to generate leads and sales.

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Talk to us about your SEO today

Our team is here to help boost your website traffic
0345 548 1066
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The benefits of SEO marketing for insurance businesses

Whether you want to offer business, motor or personal insurance online or not, SEO is important because the vast majority of people now start their search to buy products or services – including insurance products – with a search engine query.

SEO services ensure that your insurance broker business is highly visible, leading to increased visitor numbers to your website, which in turn means more sales leads and enquiries.

Use insurance SEO to grow your business

Some studies have shown that organic search is responsible for over 90% of clicks.  It is a significant opportunity for any insurance business.

Contact us to find out more about the SEO programs that are helping our clients to grow their businesses.

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There’s nothing better than insurance SEO that delivers.

Here’s some of the results we’ve achieved for our clients.

Buckingham’s Search Engine Optimisation (SEO) program is delivering over 100 new business leads a month

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Insurance SEO for Buckingham Insurance Brokers


Website traffic up 33% and a 25% increase in sales originated on the web

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Over half of SFB Needham’s website traffic is now generated through SEO with a dozen page 1 listings on Google

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We’re Here To Help Your Business Grow

Using our insurance marketing expertise, creative ideas, and focus on results

Get in touch!